Foundation

Highly rated with growing community support.

Branded Interactions Marco Spies
Discovery

Highly rated but with minimal community notice.

The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations Lucy Kimbell
Classic

Highly rated books published more than 15 years ago.

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Tim Brown
Journey to the Interface Sophia Parker, Joe Heapy
Designing Services with Innovative Methods: Perspectives on Service Design
Nudge: Improving decisions about health, wealth and happiness Richard Thaler, Cass Sunstein
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization Thomas Kelley, Jonathan Littman
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
Servicedesign Søren Bechmann
New Service Development and Innovation in the New Economy Bo Edvardsson, Anders Gustafsson, Michael D. Johnson, Bodil Sanden
Sketching User Experiences: Getting the Design Right and the Right Design Bill Buxton
This is Service Design Thinking: Basics - Tools - Cases